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Publication |
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The ING faculty has published following research papers
and books: |
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Marketing
Research |
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Aaker,
A. David, V. Kumar
and George S. Day, "Marketing Research,"
9th edition, 2007, In John
Wiley
and Sons, New York, NY. http://www.drvkumar.com/mr9/index.htm |
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Aaker,
A. David, V. Kumar
and George S. Day (2004) , "Marketing Research,"
8th edition, John
Wiley
and Sons, New York, NY.
http://www.drvkumar.com/mr8 |
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Aaker,
A. David, V. Kumar
and George S. Day (2001) , "Marketing Research,"
7th edition, John
Wiley and Sons, New York, NY.
http://www.drvkumar.com/mr7main.htm |
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Aaker,
A. David, V. Kumar
and George S. Day, "Marketing Research,"
6th edition, 1998, John Wiley and Sons, New York, NY.
http://www.drvkumar.com/mr6main.htm |
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Aaker,
A. David, V. Kumar and George S. Day, "Marketing Research,"
5th edition, 1995, John Wiley and Sons, New York, NY. |
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Aaker,
A. David, V. Kumar
and George S. Day, "Marketing Research,"
4th edition, 2000, In
Spanish, John Wiley and Sons, New York,
NY.
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Aaker,
A. David, V. Kumar
and George S. Day, "Marketing Research,"
2nd edition, 2003, In Chinese, John Wiley and Sons, New
York, NY. |
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Aaker,
A. David, V. Kumar
and George S. Day, "Marketing Research,"
1st edition, 2003, In Russian, John Wiley and Sons, New
York, NY. |
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Aaker,
A. David, V. Kumar
and George S. Day, "Marketing Research,"
1st edition, 2003, In Macedonian,
John Wiley and Sons, New York, NY. |
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Aaker,
A. David, V. Kumar
and George S. Day, "Marketing Research," 1st edition, 2000, In
Portuguese, John Wiley and
Sons, New York, NY. |
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Aaker,
A. David, V. Kumar
and George S. Day, "Marketing Research,"
1st edition, 2000, In Chinese, John Wiley and Sons, New
York, NY. |
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