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Welcome to
the ING Center for Financial Services at the School of Business
at the University |
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of Connecticut. The ING Center was established in
September 2001 through an
endowment by |
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ING Financial Services and matching support from the State
of Connecticut. |
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Vision |
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"A
world class forum in the
creation and dissemination of knowledge on the unique aspects of
the |
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global financial services
industry as related to the impact of Customer Relationship
Management |
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(CRM) on customer acquisition
and retention, customer profitability and firm valuation". |
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Mission |
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The mission of the ING
Center for Financial Services is to |
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Become the leading center for cutting-edge “Knowledge
Creation and Tool Generation” in the Customer
Relationship Management (CRM) area pertaining to the Financial
Services industry. |
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Be the leading center for
the application of CRM know-how to other industries. |
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Become the most productive
center for publishing cutting-edge research papers and case
studies in the CRM area. |
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Be the leading center for
bringing innovation to the classroom education in the Marketing
Intelligence (MI) area, and develop future business leaders.
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Become the leading center
for fostering the most productive academic-business community
interaction to gain increased research opportunities, student
placement, class room enrichment and resource generation.
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